Executive Committee


Maurice Crosby



Maurice Crosby is the CEO of Jack Links New Zealand Ltd whose business is the manufacturing and sale of Beef Jerky and a range of similar meat snacks. Jack Link’s exports in excess of 2500 tons of Jerky each year to America, Asia, Australia and the Middle East as well as servicing a growing demand in the NZ domestic market. Korea is a key growth market for Jack Links due to the Korean familiarity with Jerky and a strong growth in recent years of this category in Korean stores. The company has a modern production facility located near Auckland International Airport.



James Corke



James Corke is a director of Wiseman Digital Surveillance Ltd a CCTV security company which imports from Korea.

He is a previous Chairman of the Council.

James is a chartered accountant and holds an honours degree in Economics from London.

He has many directorships including extensive involvement in the NZ Film industry.


Committee Members:


Anne French



Anne French runs her own consultancy, specialising in innovation and strategy, and is especially known for developing a research funding strategy for large research organisations. She is also an Associate at NZIER. Formerly she was International Relationships Manager for the Foundation for Research, Science, and Technology. In that role she managed the International Investment Opportunities Fund and initiated a programme to foster research collaborations between Korea and New Zealand, most notably in healthcare robotics.


Maria Gray

Maria Gray is the Market Manager for East Asia including  Japan and Korea at New Zealand Trade & Enterprise. She has a history of experience in business, marketing and international trade. For the past 14 years, Maria has worked with NZ businesses looking to enter new markets or grow in existing markets. She has worked in Asia, co-running a timber business and working with the education sector and is now focused on her role as the NZ contact point for East Asia. She works closely with NZInc partners and helps resolve issues NZ businesses have with the East Asia region, , supporting the Regional Director and Trade Commissioners to achieve their goals of growing NZ businesses bigger better faster in their region. On a daily basis Maria advises on East Asia  issues and concerns, develops programmes for visiting government delegations and gives input to the NZTE teams offshore within East Asia . Maria has a Bachelor in Business Studies and a Post Graduate Diploma in Development Studies .

Rhys Griffiths



Rhys is Deer Industry New Zealand’s (DINZ) Market Manager for Asia. South Korea is the largest consumer of NZ velvet. As a growing and important market for the NZ deer industry, Rhys works closely with Korean importers and marketers of NZ deer products. He has been with DINZ for nine years, previously working in a marketing development role sourcing products for the NZ agricultural sector from China and as marketing manager for a prominent animal health company.


Holly Huh


Holly Huh is a Financial Advisor and working at the Partners Financial Ltd as one of the directors.

She has been in the Banking industry for 27 years, specially working over 20 years in NZ Banks. She was the founding member who set up Korean Banking with NBNZ in early 1990s and successfully set up for the correspondent banking relationship between Korea and NZ. She continued her career as a Senior Manager of business development with ASB and helped new immigrant’s settling in New Zealand.

  • Senior Associate of Finsia
  • First President of Korea Woman’s International Network and currently working as an advisor.
  • Member of Kiwi Chamber (Korea)
  • Director of National Trading Ltd
  • Trust member of Korea Cinema Trust


Charles Kim




I supply New Zealand genuine products mainly to Korean market in Auckland and export to Korea and USA. The final products are NZ Omega3, NZ EPO, NZ royal jellys, manuka honeys, NZ colostrum products, NZ propolis, NZ Green shell mussel products, products, products, and many others.




David Kim


The Partners Financial Ltd



David Sung Han Kim is a specialist in Investment & Retail Banking, Finance and Strategies Planning , Director of The Partners Financial Limited a company is one of the leading boutique Financial Service providers also the professional and experienced International business consulting company especially for Korean Business matters.

The Partners Financial offers expertise, customized financial solutions, Investment Strategies and also link with right business partners and opportunities for client.

He has been in the Investment Banking and Retail Banking Industry for the last 18 years.

He started his career as an Investment Banker in Corporate Finance & Underwriting Department at the Ssangyong Investment Securities (currently Shinhan Investment Corp) in Seoul and has progressed to M&A, IPO, Private Equity Specialist (1994-2000)

He joined ASB Bank New Zealand (2002) and has been worked as Senior Manager for responsible to manage the Korean Banking Centre and Korean Business Segment (2002-2011)

He has extensive experience in Investment Banking, Retail Banking and developing corporate strategies also He has involved in several projects for investment and trade between Korea and New Zealand.

He hold Bachelor of Law degree from  Hankuk University of Foreign Studies in Seoul (1992), Korea Army Officer ROTC(#30,1992-94), hold Master Degree (Finance) from Massy University in Auckland, NZ (2002).

He is the NZ Registered Financial Advisor (FSP 227325) and the Executive Committee Member of Korea New Zealand Business Council also the Member of Kiwi Chamber (The New Zealand Chamber of Commerce in Korea).

E :

M : +64 21 101 9983

Phone : + 64 9 488 7535







Michael Park has wide trade and commerce experience within the private sector, spanning nearly 30 years.  He has contributed substantially to the fostering of effective business relationships within all aspects of these industries, with particular emphasis on international relations between New Zealand and Korea. Michael has been a founding member of Korea New Zealand Business Council and currently the vice chairman.

Michael has accumulated an impressive network of business contacts in Korea. He has to date enjoyed the successful management of several companies and continues to be esteemed as a leader within the Korean Community in New Zealand. Michael has established the New Zealand Centre in Seoul, Korea, in 2005 and has been promoting New Zealand culture and education in particular as the chairman. Michael graduated from the Victoria University of Wellington majored in Economics.



Shee-Jeong Park



Shee-Jeong Park is Lead Adviser in the North Asia Division of the Ministry of Foreign Affairs and Trade (MFAT). She has had diplomatic postings at the New Zealand Embassies in Seoul and Madrid, and was most recently MFAT’s Deputy Chief of Protocol. Prior to joining MFAT she worked as a commercial litigation in Auckland. She has a PhD in Political Studies from the University of Auckland.


Imogen Payton



Imogen Payton is a Trade Strategist at Fonterra, working to drive Fonterra’s engagement and advocacy on strategic trade issues globally.
Prior to this, Imogen worked in a number of other commercial roles at Fonterra across both sales and marketing functions.
Imogen has a BSc in Biomedical Science and a BCom in Finance/Economics from Auckland University.



Dr Richard Worth



Richard Worth was Chairman of the Council from 2005 to 2009 and a former Minister of the Government. He is the Chairman of Aquila Capital Ltd, an Asian investment house.

His Board appointments have included:

  • Simpson Grierson – Chairman Law firm
  • Willis NZ Ltd and associated companies – Chairman International insurance broking and risk management
  • Prada Americas Cup NZ Limited – Director International Yacht Racing
  • Fullers Group Ltd – Director Harbour ferry services
  • PF Olsen Ltd and associated companies – Chairman Forestry services in Australia and New Zealand
  • NDF Life Sciences Group of companies – Director Microbial infection control companies in Asia.

He is a visiting Professor of International Business Law at RMIT.

Kimberley Wu

Simon Appleton

Executive Director


Simon is the founder of Eastern Bridge, an company designed to support two way connections between New Zealand and Asia. Prior to starting his business he worked for local government in New Zealand where he focused on Economic Development. Simon has spent a number of years in Asia including three in South Korea and seven in China. During his time in Asia Simon worked for both public and private organisations as well as operating his own consulting firm. He is a speaker of Mandarin Chinese and has a conversational level of Korean.